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Recently, I came across a tweet about a photo taken at a Second Life event. The photographer had used AI to enhance the image, and the creator of the build featured in the photo was upset. That moment sparked a deeper question for me about how AI is affecting our community, both in Second Life and in the real world.

As a journalist and the owner of one of Second Life’s longest-running feeds, I believe this is an issue worth exploring. AI is no longer a futuristic concept; it’s here, shaping our virtual and creative spaces right now. So, I did what any curious person might: I asked a question.

I tweeted to Philip Rosedale, tagging him in a repost of the original tweet by the designer, and asked for his thoughts on designers banning paying customers from their stores simply for using AI to edit photos featuring their products.

Let’s be clear. This was a paying customer, not a sponsored blogger who received the item for free in exchange for promotional content.

I also asked the designer a few respectful follow-up questions to better understand the situation:

• Was the anti-AI policy made clear before the purchase?
  
• Was the person in question a store blogger or an event blogger?

Rather than engage in dialogue, the response was swift and hostile. The store owner became aggressive, and what followed was an organized harassment campaign: blocking, banning, public call-outs, and social media attacks from the designer and her circle. All of this over a question and a public repost.

Now, let’s talk about rights.

As a store owner, you absolutely have the right to decide who shops at your store. But does that extend to controlling how your customers use the items they’ve purchased, especially when they’re not violating any of Linden Lab’s platform rules?

Think about it: if you buy a designer dress in real life and enhance a photo of yourself in it using AI tools, can that designer dictate what tools you use? Should they?

That’s the heart of the issue.

We’re at a turning point. AI is a powerful tool, and it’s not going away. We need to find ways to integrate it thoughtfully and responsibly. Yes, AI raises valid concerns. Artists have every right to protect their work. But the real conflict is with the AI platforms and usage terms, not individual customers using generative tools for fun or creative expression.

What happened to open discussion?

Instead of resorting to harassment and public bans, we need honest conversations about how AI fits into our world. Shutting down discourse through bullying only creates more tension and alienates those who genuinely want to engage.

Second Life has always prided itself on freedom and creativity. Its slogan says it best: Your world, your imagination. That imagination now includes AI for many users, especially those who’ve found new joy and creative flow through it. If that’s discouraged or punished, we risk losing more of the vibrant community that keeps SL alive.

These are real, evolving questions, and the answers deserve more than a block button.

I’ve included screenshots and a timeline below of the events that unfolded. At no point did I attack or harass anyone. I simply asked questions and engaged with the issue thoughtfully.

I understand people want to support their friends, but inflating a single tweet into a campaign of harassment doesn’t help anyone. If anything, it shows just how badly we need open conversations around these new challenges.

Because one thing is clear: if people aren’t allowed to express themselves or explore creatively, they won’t need to be banned. They’ll just log out and may not come back.

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Timeline of Events

April 23, 2025

• I respond to a Tweet posted by @goodwitchSL (SoapBerry) https://x.com/gogolita/status/1915041034901377122
  
• I repost the Tweet and ask Philip Rosedale a question
  https://x.com/gogolita/status/1915088837681783050
  
• I wrote a blog post about it: Banned for Wearing It: How Second Life Creators Are Punishing Their Own Customers

Read More “Danger: You Could Be Banned for Editing a Photo with AI”